Save Water with Michael Phelps

Saving waster has been a cause near and dear to Colgate’s heart. In fact, the brand has cut its manufacturing water usage by half.
But, 42% percent of Americans do now turn off the tap while brushing. A simple change of habit - closing the tap while brushing - can save up to 4 gallons of water.
Who could be the best ambassador to spread the save water message even more? The King of Water, Michael Phelps.